4 Ways to Squeeze More Value out of your Keynote
🧵 To survive in this economy, you're going to have to STRETCH
Don’t Miss PLATFORM™ 2025❗️
Here are 6️⃣ reasons you don’t want to miss PLATFORM™ 2025:
🔥 Session 1: Let’s Craft The Killer Keynote From Start To Finish
🔥 Session 2: An Insider’s Look Into Speaker Bureaus
🔥 Session 3: 5 Negotiation Strategies To Drive Connection & Boost Revenue
🔥 Session 4: A Proven Formula For Setting Your Speaker Fee
🔥 Session 5: Live Workshop: Turn Your Book Idea Into An Outline And Action Plan
🔥 Session 6: The Hot Seat: Let’s Build Solutions For Your Speaking Business
Location 📍 —> Austin, TX | Sunset Room
Date 🗓 —> September 20-21 (Saturday and Sunday)
Spots are filling up fast, so register today.👇🏾
Happy May, Ya’ll!
Let me be real clear: This economy is going to weed out a lot of speakers who aren’t willing to STRETCH.
What if I told you that…
📉 Budgets are shrinking
🔪 Companies are cutting back
📝 Event planners are downsizing
Would you still want to be a keynote speaker?
Well, we are officially in 2020 Territory…🤷🏾♂️
Which means we are going to have to STRETCH outside of our comfort zones and get more value out of the keynote…let’s get to it.
Every Appearance is a Business Opportunity
Every time you speak—on a podcast, at a conference, during a webinar—you’re not just delivering a message.
You’re creating a moment to deepen your impact and expand your business.
And the way to do that?
Give your audience a next step.
You don’t need a full-blown online course or fancy sales funnel to get started. You just need a meaningful way to stay connected.
Here are four simple offers you can create today:
4 Ways to Squeeze More Value out of your Keynote
1️⃣ Downloadable Worksheet
At the end of your talk, put a QR code on the last page of your PPT (Yes, I still believe in PowerPoint)
The QR code links to a downloadable worksheet
What Tool Do I Use to Make the Worksheet?
Tool: ChatGPT
Upload PDF’s, Word Docs, and any other content from your personal files and tell ChatGPT to create a workbook
2️⃣ Free Guide or Mini eBook
Basically, take all of the instructions from up above☝️ and just tell ChatGPT: “Build a mini ebook from this content”
3️⃣ Free Discovery Call or Strategy Session
Here’s the Pitch: “I’m Offering Five 1:1 Sessions to Learn More About Your Business”
[Note: I have used this method in the past, and these often lead to paid opportunities.]
The QR code links to a calendar for people to sign up for phone calls or 1:1 Zoom sessions
What Tool Do I Use to Create the Calendar Link?
Tool: Calendly
4️⃣ A Quick Quiz or Self-Assessment
At the end of your talk, put a QR code on the last page of your PPT so viewers can access the quiz or self-assessment
What Tool Do I Use to Create the Quiz?
Tool: Typeform
Bonus: Here’s a great guide to build the quiz on Typeform
From Just Speaking to Smart Scaling
When you step off the stage without an offer, you’re leaving leads, income, and momentum behind.
By offering something simple, you:
Capture emails and grow your list
Monetize “unpaid” gigs
Build a deeper connection with your audience
Create long-term business growth
The good news? You don’t need a team or have to be a tech wizard. 🧙🏽
Just start with what you have and focus on value. 👊🏾
Don’t Wait…
We’ll max out on capacity for this year’s PLATFORM™️ .
Let’s see you in Austin!
Ready to invest in your speaking business? Here are ways we can help:
Community: Why stay on the Internets when you can come outside? Join a community of speakers at every stage of their business for an exclusive in-person mastermind. Sign up for PLATFORM
™2025 (Sept. 20-21 | Austin, TX).Coaching: Over the past 18 months, we’ve coached 19 speakers who ranged from I’m just getting started to I want to charge more. If you want a guided gameplan get you to the next level, then schedule a discovery call with our co-founder, Will Baggett today.
Courses: Our “Get Paid to Speak” course shows you, step-by-step, how to build a speaking business. These seven modules will put you in position to monetize your message.
If you liked today’s newsletter, be sure to like, share, and comment below.👇
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Get Paid.
Buy Your Freedom.